Wednesday, January 19, 2022
Home Business and Real Estate The City of Beauty redecorates kitchen through Buy Now Pay Later: Mswipe...

The City of Beauty redecorates kitchen through Buy Now Pay Later: Mswipe data

The ‘BuyNowPayLater’ (BNPL) trend, which has primarily been popular in purchase of smartphones, has made inroads in newer categories with the EMI economy finding relevance in products such as garments, musical instruments, mechanisation of kitchen to even hair treatment products in a stay at home, work from home scenario.

According to the findings, people in Chandigarh are availing BNPL to beautify their kitchen in a work from home economy. Mswipe merchants saw growing dependence on BNPL for the purchase of Chimney, Cooktops, Hobs, Built in Oven, Cooking Range among others with an average ticket size of INR 20, 000.

These insights have emerged during an assessment of Buy Now Pay Later (BNPL) transactions across different merchant categories of MswipeIndia’s leading end-to-end digital enabler of SMEs and the largest POS acquirer in the country. Mswipe offers BNPL or checkout finance through its Brand EMI offerings to SMEs across Mobiles, Consumer Durables, Education, Health, Furniture, Wellness and Luxury segments.

Manish Patel, Founder and CEO, Mswipe said, “The insights reveal a fundamental shift in the behaviour of consumer both in terms of their lifestyle choices and their financing preferences. The growing EMI economy creates opportunities for small businesses that have not been using checkout finance as an incentive for their customers up until now. Mswipe’s Brand EMI empowers retailers to offer the freedom to choose payment terms, thereby giving a fulfilling shopping experience to their customers.”

Modernization of kitchen is a category that was availed by people not just in Chandigarh but across the country. Right from southern cities of Chennai and Coimbatore to western cities of Ahmedabad, Surat and Vadodara, along with northern and eastern belt running acrossDelhi, Uttar Pradesh, West Bengal and Assam.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

Arvind Kejriwal announces Bhagwant Mann as AAP’s CM candidate for Punjab polls

Bhagwant Mann will be the Aam Aadmi Party’s chief ministerial candidate for the Punjab polls, announced Delhi CM Arvind Kejriwal. https://twitter.com/AAPPunjab/status/1483328569900433409?s=20 https://twitter.com/AAPPunjab/status/1483336450368098307?s=20   He said over 93 per...

Voting for Punjab Assembly Elections now to take place on Feb 20 instead of February 14

The Election Commission of India has changed the polling date of Punjab Assembly Elections. The commission has now  decided to take elections on February...

Punjab Elections 2022: Congress releases first list of Punjab Congress; Channi from Chamkaur Saheb, Navjot Sidhu to contest elections from Amritsar East

Trending News Cast The Congress on Saturday released the first list of 86 candidates of Punjab congress. The polling of the Punjab Assembly will be...

Assembly Elections 2022: 5 States To Vote In 7 Phases From Feb 10, Counting March 10

The Election Commission of India today announced the dates of five states assembly elections. CEC Sunil Chandra said Uttar Pradesh to go to poll...