Saturday, September 25, 2021
Home Business and Real Estate The City of Beauty redecorates kitchen through Buy Now Pay Later: Mswipe...

The City of Beauty redecorates kitchen through Buy Now Pay Later: Mswipe data

The ‘BuyNowPayLater’ (BNPL) trend, which has primarily been popular in purchase of smartphones, has made inroads in newer categories with the EMI economy finding relevance in products such as garments, musical instruments, mechanisation of kitchen to even hair treatment products in a stay at home, work from home scenario.

According to the findings, people in Chandigarh are availing BNPL to beautify their kitchen in a work from home economy. Mswipe merchants saw growing dependence on BNPL for the purchase of Chimney, Cooktops, Hobs, Built in Oven, Cooking Range among others with an average ticket size of INR 20, 000.

These insights have emerged during an assessment of Buy Now Pay Later (BNPL) transactions across different merchant categories of MswipeIndia’s leading end-to-end digital enabler of SMEs and the largest POS acquirer in the country. Mswipe offers BNPL or checkout finance through its Brand EMI offerings to SMEs across Mobiles, Consumer Durables, Education, Health, Furniture, Wellness and Luxury segments.

Manish Patel, Founder and CEO, Mswipe said, “The insights reveal a fundamental shift in the behaviour of consumer both in terms of their lifestyle choices and their financing preferences. The growing EMI economy creates opportunities for small businesses that have not been using checkout finance as an incentive for their customers up until now. Mswipe’s Brand EMI empowers retailers to offer the freedom to choose payment terms, thereby giving a fulfilling shopping experience to their customers.”

Modernization of kitchen is a category that was availed by people not just in Chandigarh but across the country. Right from southern cities of Chennai and Coimbatore to western cities of Ahmedabad, Surat and Vadodara, along with northern and eastern belt running acrossDelhi, Uttar Pradesh, West Bengal and Assam.


Please enter your comment!
Please enter your name here

- Advertisment -

Most Popular

Delhi: 3 dead in shootout at Delhi’s Rohini court

Three people including gangster Jitendra Gogi died in a firing incident Friday at Delhi's Rohini court, police said. Deputy Commissioner of Police (Rohini) Pranav...

Virat Kohli to step down as RCB skipper after IPL 2021

Virat Kohli will step down as captain of his IPL team Royal Challengers Bangalore at the end of the ongoing season, the Indian batting...

Charanjit Singh Channi to be new Punjab CM

The AICC appointed Charanjit Singh Channi to be new Punjab CM. "Congress leader Charanjit Singh Channi to be new Punjab Chief Minister," tweets senior Congress...

Navjot Sidhu is anti-national, incompetent and a security threat to nation: Capt Amarinder Singh

Dubbing Navjot Sidhu as anti-national, dangerous, unstable, incompetent and a security threat to the state and the country, Captain Amarinder Singh on Friday said...